Evolving Information Ecologies: The Appropriation of New Media in Organizations
Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research › peer-review
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Evolving Information Ecologies : The Appropriation of New Media in Organizations. / Nicolajsen, Hanne Westh; Bansler, Jørgen P.
E-Collaboration: Concepts, Methodologies, Tools, and Applications. ed. / Ned Kock. Vol. II Hershey, PA : Idea Group Publishing, 2009. p. 751-769.Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research › peer-review
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RIS
TY - CHAP
T1 - Evolving Information Ecologies
T2 - The Appropriation of New Media in Organizations
AU - Nicolajsen, Hanne Westh
AU - Bansler, Jørgen P.
PY - 2009
Y1 - 2009
N2 - This chapter examines how people in organizations appropriate new computer-based media, that is, how they adopt, reconfigure, and integrate advanced communication technologies such as groupware or desktop conferencing systems into their work practice. The chapter presents and analyzes findings from an in-depth field study of the adoption and use of a Web-based groupware application—a “virtual workspace”—in a large multinational firm. The analysis focuses, in particular, on the fact that people in modern organizations have plenty of media at their disposal and often combine old and new media to accomplish their work tasks. Furthermore, it highlights the crucial role of organizational communication genres in shaping how people adopt and use new media. The authors argue that understanding and facilitating the process of appropriation is the key to the successful introduction of new media in organizations.
AB - This chapter examines how people in organizations appropriate new computer-based media, that is, how they adopt, reconfigure, and integrate advanced communication technologies such as groupware or desktop conferencing systems into their work practice. The chapter presents and analyzes findings from an in-depth field study of the adoption and use of a Web-based groupware application—a “virtual workspace”—in a large multinational firm. The analysis focuses, in particular, on the fact that people in modern organizations have plenty of media at their disposal and often combine old and new media to accomplish their work tasks. Furthermore, it highlights the crucial role of organizational communication genres in shaping how people adopt and use new media. The authors argue that understanding and facilitating the process of appropriation is the key to the successful introduction of new media in organizations.
M3 - Book chapter
SN - 978-1-60566-652-5
VL - II
SP - 751
EP - 769
BT - E-Collaboration
A2 - Kock, Ned
PB - Idea Group Publishing
CY - Hershey, PA
ER -
ID: 81388537